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Nestlé Makes Billions Bottling Water That Should Be Free


by Andrew Ciccone January 23, 2018

Did you know that a significant amount of water from the Strawberry Creek in San Bernardino County is being bottled by Nestlé without the right to do so? 

How does Nestlé Waters sell millions of gallons of water without having the permits to do so? Nestlé is diverting seven times more water without a valid basis of right according to California state regulators.

Clean drinking water is a human right. Nestlé should not profit from stealing water that is held in the public's trust. This water should be free. 

The California water board is now investigating Nestlé after several complaints were filed during California's recent 2015 drought. Nestlé lacks the full rights to the water being diverted.  Several cases argue that Nestlé’s practices during the drought have brought harm the natural environment and its inhabitants.

Nestlé SA started bottling water back in 1843, enriching the water with minerals to provide “healthy, accessible, and delicious refreshment”. Nestlé is the world’s largest bottled water distributor in terms of sales, and pays very little for the water it bottles. Typically the cost is a fraction of the profit the company makes on selling the product.

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Truth told, bottled water is no safer than tap water. In fact, the bottled water industry is not required to monitor or test their water or even report contamination. Yet, municipalities across the United States are required to test for certain contaminants regularly.

Americans often drink bottled water fearing that their tap water is contaminated. Those fears are not entirely unfounded. Most wastewater treatment systems are not designed to filter out hormones, antidepressants and other harmful toxins.

Odd tasting water does not necessarily mean that it is unhealthy or contaminated. The taste may be a result of chlorination or the mineral content in the water. Use a water filter to keep  your water tasting great and filter out any harmful contaminants. It’s much less expensive than buying bottled water and it helps the environment.

The poorest among us must enjoy the same basic access and enjoyment of water as the wealthiest, says David Zetland, author of Living With Water Scarcity.  We must protect our water rights or corporations such as Nestlé will continue to promote solutions to the water crisis that only serve their interests.

The Environmental Protection Agency under the Trump administration is attempting to repeal many existing regulations on water. 

Ensure that the drinking water is safe, contact your local water company to request a copy of the Consumer Confidence Report. And purchase a water flask to stop polluting our environment with plastic bottles.

Take the pledge to switch away from bottled water and take back the tap. 

We need to respect, protect and ensure that all have easy access to water. There is no reason to spend money on bottled water when tap water is safe, clean and free to everyone.

 




Andrew Ciccone
Andrew Ciccone

Author

Andrew Ciccone, VP Branding & Media Strategy - Andrew's long strange marketing trip began after graduating from Syracuse University with a BS in Marketing. Andrew then developed his marketing prowess when he moved to Madison Avenue big boys Young & Rubicam, Backer Spielvogel, and Grey Advertising. He went on to get a Masters in Corporate Communications from Baruch College, then went on to start his own agency in 2011 - Hudson Valley Public Relations. Andrew has earned a reputation for creative, smart, innovative campaigns that get results. Andrew's spare time is devoted to sailing regattas, family fun and film. To date he has penned four screenplays.



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